There are many ways to make money from software. How do you know which works best for your business?
Whether you develop software products, write customized software, act as a Value Added Reseller (VAR) or simply distribute third party software there are many different business models and contractual structures that you might consider.
Software as a service (also known as the ASP model), licensing, full copyright sale – each of these sales and delivery mechanisms has advantages and disadvantages, depending on your target market, technical architecture and business strategy. And that’s before we even consider ongoing support, maintenance and enhancements…
Workshop objectives in a nutshell
This workshop is currently available as a customized in-house session only, which enables us to focus on your key business issues. You can use your workshop to:
- explore the practical and financial implications of the different mechanisms for producing, delivering and supporting software, and the commercial structures that can be used in each of these scenarios;
- examine the relevant contractual terms, and consider the significance of these terms from a legal, commercial and operational perspective, in the context of your chosen delivery model(s);
- look at different ways to get your software to market using VARs, distributors, agents or an ASP model and examine the key legal, commercial and operational issues that will make or break each such relationship; and
- help your key sales, commercial and project staff to understand the contract terms that are important to your continued business success and equip them to structure and negotiate deals using these terms effectively.
How is this achieved?
The starting point for this workshop will be a planning and goal-setting session with you. In this session we will identify exactly what your business needs from your workshop and will set the agenda together.
If appropriate, we can review your existing contractual terms and discuss with you how they are currently used within the business and how they can be used to take you closer to your goals. If you are considering a change of strategy (perhaps investigating different delivery or sales models), we can advise on the appropriate commercial and contractual mechanisms that will support your new direction. See commercial management for more details of our services in this area.
When we are agreed on what is required from your workshop, we will take the information, sample contracts and case histories that you have shared with us and create a bespoke workshop that will address your specific business objectives. Each bespoke workshop uses our highly effective interactive approach to enable delegates to understand, retain and use their new learning in your business.
Who would benefit from this workshop?
Who would you like to benefit? Each bespoke workshop will be tailored to ensure that it is set at an appropriate level for your delegates, whether they are CEOs, CFOs, COOs, sales directors and executives, commercial directors and managers, project managers, or support staff needing to better understand the commercial environment.
Duration:
This will depend on the required content and number of delegates. In-house workshops can comprise anything from one half-day session or a series of one-day sessions as required.
Cost:
In-house workshops typically cost between £2,000 and £10,000 + VAT, depending on the amount of pre-workshop consultancy and customization required and the number of delegates involved. You will be required to provide appropriate facilities and refreshments for your workshop – we will be pleased to assist you in determining the requirements for these.
